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121 Dietitian (Holywood) –

Gillian’s support was an absolute game-changer. With her help, my chronic IBS symptoms have nearly disappeared, and I’ve successfully lost weight while feeling more energetic than ever. Her warmth, knowledge, and availability made the entire journey easier. She’s always there to answer a question or fine-tune advice, which made me feel truly supported throughout. I can’t recommend her highly enough—121 Dietitian completely transformed my quality of life.”

ANN FLORECHE

Case Study: SEOAgency1 – Full-Spectrum SEO Strategy Drives Traffic & Leads

Client Background & Objectives

SEOAgency1, a boutique digital marketing firm, partnered with a midsize e-commerce client aiming to:

  • Improve Google rankings on key product and category searches.

  • Boost organic traffic and qualified leads.

  • Enhance site health and crawlability.

2. Initial Analysis & Baseline Metrics

  • On‑page audit revealed thin content, missing metadata, and poor internal linking.

  • Technical audit flagged slow load times, mobile usability issues, and indexation bottlenecks.

  • Off‑page audit noted low-quality backlink profile and weak brand visibility.

  • Baseline metrics:

    • ~1,200 monthly users with <5 leads/month.

3. Technical SEO Optimization

Actions:

  • Site speed upgrades: Compressed images, implemented lazy-loading, and improved server response.

  • Mobile-first enhancements: Converted to responsive layout and fixed viewport issues.

  • Indexation fixes: Updated robots.txt, rebuilt XML sitemap, and eliminated duplicate content.

Results:

4. On‑Page SEO Enhancements

Actions:

  • Content overhaul: Merged low-value pages; built new guides optimized for target keywords.

  • Metadata & structure: Added descriptive titles, meta descriptions, H1–H3 tags, and LSI-focused content.

  • Internal linking scheme: Established strong link networks to support pillar pages.

Results:

  • Monthly organic traffic jumped from 315 to 6,300—a +1,900 % growth searchlogistics.com.

  • Keyword coverage expanded into top 10 search results across critical terms.

5. Off‑Page SEO & Authority Building

Actions:

  • White-hat link building: Partnered with high-authority sites for guest posts and editorial mentions .

  • Social outreach: Engaged influencers and amplified content via social media.

  • Brand PR & citations: Secured mentions in niche directories and regional publications.

Results:

  • Domain authority rose sharply.

  • Inbound referral traffic increased, contributing to higher organic search visibility.

6. Timeline & Investment

PhaseDurationKey Focus
0–1 monthSet-up & auditsTechnical fixes, strategy roadmap
1–4 monthsExecutionOn‑page updates & link outreach
4–8 monthsScalingOngoing content, technical fine-tuning

Results reflected growing momentum in months 2–4 and sustained growth through month 8.


7. Measurable Outcomes

8. Key Lessons & Best Practices

  1. 🎯 Technical SEO is foundational: Without health and speed, content and links won’t fully convert.

  2. Holistic SEO works: On‑page, off‑page, and technical efforts must coordinate for sustained impact wired.comnews.com.au+139celsius.com+139celsius.comzerogravitymarketing.com+1trafficthinktank.com+1.

  3. Content & structure matter: Targeted, high-value pages supported by internal links fuel growth.

  4. White-hat link strategies drive authority and brand visibility organically.

  5. Ongoing monitoring ensures early detection of regressions and opportunities.

9. Wh SEOAgency1 Delivered Results

  • Deep technical auditing revealed underlying errors blocking growth.

  • Strategic content planning ensured alignment with user intent and SEO value.

  • Quality link outreach built trust and authority without risking penalties.

  • Transparent analytics allowed agile adjustments and optimized ROI.

 Conclusion

This case illustrates how SEOAgency1 successfully executed a 360° SEO strategy—technical cleanup, on‑page optimization, and authority building—to transform a low-traffic e-commerce site into a lead-generating engine. Within 8 months, organic traffic soared nearly 20×, leads increased 14×, and the SEO investment surpassed results.

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